Pakistan Envoy Meets PRIA President,
Discusses Rice Trade with Philippines
Pak-Prism Report | Published Oct 20, 2026
Dr. Asima Rabbani, ambassador of Pakistan to the Philippines, accompanied by Fareeha Khan, trade & investment counsellor, recently met with Raffy Herrera, president of the Philippine Rice Importers Association (PRIA), to discuss opportunities to strengthen Pakistan-Philippines rice trade and enhance business linkages between Pakistani exporters and Philippine importers.
In a press release, the Pakistan embassy said that the meeting highlighted the potential for expanded trade cooperation, increased market access for Pakistani rice, and closer engagement between the two countries’ business communities. Ambassador Rabbani also invited PRIA members to participate in FoodAg 2026, scheduled for 23-26 November in Karachi, Pakistan, to explore new business opportunities and establish direct connections with Pakistani exporters.